Well It Depends Labs
For digital creators: podcasters, newsletter writers, and social media makers
Welcome to Day 31 Hey! Arielle here. You did it! Thirty days, thirty podcast prompts, tasks, actions, tools, and tips. Yesterday, I shared a framework for deciding what deserves your attention next. Today, I’m not giving you another strategy to consider. Instead, I went through the click data from the entire challenge to see which resources Challengers found most interesting. Today's Action Create a personalized podcast growth toolkit you can return to. Make a bookmarks folder called “Podcast...
New here? I know there are a bunch of you! Welcome. Catch up on days 1-29 here. Welcome to Day 30 Tomorrow is the last day of our Challenge! It has been SUCH A BLAST. And, to be honest, a ton of work. I've loved every minute and have really enjoyed getting to know y'all. A few notes: The Slack channel will stay open and the tips will be available here Fill this out to be added to our Challenger directory Take advantage of the discount codes and free trials available to Challengers from...
Welcome to Day 29 July's almost over! You can find all tips from this Challenge here. beehiiv now has Community features that allow you to build a community alongside your newsletter and podcast content. Learn more. Get 30% off 3 months with code ARIELLE30 Today's Action Build a small research panel for your podcast. Instead of surveying your entire audience every time you have a question, invite a small group of engaged listeners to give you occasional feedback. You’ll have a reliable group...
Welcome to Day 28 New to the Challenge? Catch up on all tips. Don't forget about the discount codes / extended free trials from our partners (see below). Today's Idea Send a pre-pitch before your podcast pitch Writing pitches is not just for sponsorships. The same skill can help you secure paid partnerships, book guest spots, arrange promo swaps, pitch your show to newsletters, and create other opportunities that lead to audience growth or revenue. A good pitch doesn't need to be long, packed...
beehiiv for podcasters & community builders Welcome to Day 27 Read tips from days 1-26 of the Challenge right here Today's Action Use your newsletter, social channels, and community to make every partnership more valuable. When we reach out to other podcasts or newsletter for cross promotion, we often trade based on impressions, downloads, or subscriber numbers. But what happens if your overall numbers are lower than the other show? Did you know: you can use your newsletter, social, and...
Welcome to Day 26 Check out all past tips here Today's Action What are the 3 reasons you make your podcast? ...Other than downloads and (the possibility of) monetization? I know many of us worry about downloads, dollars, other metrics. But it's so important to remember the other reasons we got into the podcast game — of which there are many, I'm sure!! Write down 3 reasons you make your show. Revisit them and make edits to them every few months. Suggestions for Implementation Here are a few...
Welcome to Day 25 Happy Saturday! Missed yesterday's tip? We covered podcast newsletters. Today's Action Spend 15 minutes supporting another podcast. Podcast growth can involve SEO tactics, sponsor decks, pitching yourself as a guest, setting up promo swaps, and spreadsheets upon spreadsheets. Today’s assignment is simpler (and not as immediately obvious as a growth tactic): discover one other creator, engage meaningfully with their work, and let them know you did. Open the 30-Day Challenge...
beehiiv for podcasters: host your podcast, write your newsletter, and manage your community all in one place. Get 30% off 3 months with code ARIELLE30 Welcome to Day 24 Join The Marketing Playbook for Niche Podcasts workshop - next Tuesday - ONLINE, with a replay available for ticket holders Today's Prompt Set up a newsletter for your podcast, and give it a reason to exist on its own. A newsletter gives you a direct line to your audience, additional sponsorship inventory, and a way to stay...
📣 Do you host a niche podcast? Join us on Tuesday at 11 AM ET (online) for The Marketing Playbook for Niche Podcasts. Welcome to Day 23 Here’s a Spotify playlist featuring podcasts from participants in our 30-Day Podcast Challenge. Want yours included? Reply with your Spotify link. Today’s email is a collaboration with Kegan Zema. Kegan is a producer specializing in both talent-led and brand-focused video and audio podcasts. He’s worked for top networks like Lemonada Media, Gimlet/Spotify,...
beehiiv for podcasters: Get 30% off 3 months with code ARIELLE30 Welcome to Day 22 📣 Calling all niche podcasters! Join us on July 28th at 11 AM ET (online) for The Marketing Playbook for Niche Podcasts. Today's Tip Create a content flywheel around your podcast. A useful flywheel means one episode generates additional ideas, conversations, audience touch points, and revenue opportunities... and then feeds all of it back into future episodes. Choose a recent episode and map out:1 episode → 3...